Influencer advertising and marketing is turning into a powerful and impactful tool for the business globally, and the Middle East is no exception. With the region’s developing virtual landscape and a young, tech-savvy population, influencers are playing a key role in impacting customers’ pre...

INTRODUCTION In the dynamic and digitally-driven landscape of Sharjah, businesses are constantly seeking innovative strategies to establish a strong online presence and connect with their target audience. Digital Marketing has offered numerous tools and techniques to boost visibility, engagement, an...